ByJason Cox

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Website Issues That Impact Performance

3 Steps to Overcoming Website Issues That Impact Performance

Consumers and search engines alike have high expectations for websites, so unchecked problems and errors can have a big impact on SEO and content performance. 

Jim Yu on March 22, 2017 at 12:59 pm

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ByJason Cox

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6 PPC Reporting Mistakes

6 PPC Reporting Mistakes

Common paid search errors and advises how to avoid them.

Frederick Vallaeys on December 21, 2016 at 2:32 pm

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ByJason Cox

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Apple Rolls out Search Ads

Apple Rolls out Search Ads for the App Store

Ads go live October 5 — Apple is offering $100 credit toward the first campaign

Greg Sterling on September 29, 2016 at 8:31 am

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ByJason Cox

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Quality Score Changes

Quality Score Changes

AdWords Quality Score Changes and provides an updated version of a free script that calculates account-level Quality Score.

Frederick Vallaeys on September 28, 2016 at 9:39 am

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ByJason Cox

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Google Adds Reviews from the Web

Google adds ‘Reviews From the Web’

To be considered for inclusion sites will need to use review snippet markup.

Greg Sterling on September 7, 2016 at 9:02 am

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ByJason Cox

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Paid Search Management Tools

Paid Search Management Tools

Is it Right for your Business?

Considering automated solutions for your paid search accounts? Columnist Jacob Baadsgaard lists the six questions you should ask yourself when deciding whether to invest in Paid Search Management Tools.

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ByJason Cox

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Google AdWords Quality Score

Google AdWords Quality Score

SC Media, Inc in Palm Harbor knows the varying reasons Google AdWords Quality Score changes from search to search, client to client.

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ByJason Cox

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Managing Reviews for Businesses

Managing Reviews for Franchises and Multi-Location Companies

With local business reviews influencing click-throughs from search (and possibly even local rankings themselves), columnist Brian Patterson notes that large businesses with many locations need to have a strategy for obtaining and managing reviews.

Brian Patterson on June 6, 2016 at 9:54 am

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ByJason Cox

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Google AdWords Hacks to Drive High Quality Leads

3 Google AdWords Hacks to Drive High Quality Leads

You might think you know AdWords, but do you know the most efficient way to get great performance? Columnist Todd Saunders shares three road-tested techniques.

Todd Saunders on May 31, 2016 at 10:00 am

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ByJason Cox

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Google AdWords

Google is completely redesigning AdWords:

The now-legacy platform is undergoing a redesign process to make it easier to navigate and use.

Ginny Marvin on March 28, 2016 at 7:00 am

google adwords

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